**About PIK**
PIK is a communication agency founded in 2011, offering 360° integrated communication solutions across strategic consulting, creative services, campaign development and execution, graphic design, brand identity and positioning, event management, PR, web design and development, and digital marketing.
As a modern communication agency with strong local and international experience, PIK is driven by quality, innovation, and impactful storytelling. We are committed to creating meaningful ideas, building strong partnerships, and delivering communication solutions that exceed expectations.
**About the role**
We are looking for an experienced, strategic, and results-driven
**Head of Digital Marketing**
to lead our digital marketing department and strengthen the agency’s digital capabilities.
The ideal candidate combines strong strategic thinking with hands-on knowledge of digital platforms, performance marketing, content strategy, audience development, analytics, and integrated campaign execution.
This is a leadership role for someone who understands consumer behavior, can translate business objectives into effective digital strategies, and is confident managing teams, clients, budgets, and multiple projects across different industries.
**Key Responsibilities**
· Manage digital advertising budgets and optimize campaign performance across channels.
· Monitor key metrics and present reports, insights, and recommendations to clients and internal teams.
· Improve audience targeting, engagement, lead generation, and conversion.
· Contribute to pitches, proposals, client presentations, and new business development.
· Establish digital processes, reporting standards, quality controls, and best practices.
· Stay updated on platform trends, emerging technologies, AI tools, and digital innovations.
· Ensure consistent messaging, brand positioning, and digital presence across all channel
**Requirements**
· Minimum 4 years of experience in digital marketing, performance marketing, or campaign management.
· Previous experience in a senior, leadership, or team management role.
· Strong knowledge of digital strategy, social media, paid advertising, search, email, websites, and content marketing.
· Proven experience managing integrated, multi-channel digital campaigns.
· Advanced knowledge of platforms such as Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, and TikTok Ads.
· Strong understanding of audience targeting, KPIs, attribution, lead generation, conversion, and performance measurement.
· Experience with analytics and reporting tools such as Google Analytics, Meta Business Suite, and Looker Studio.
· Ability to manage budgets, timelines, teams, clients, and multiple projects.
· Strong strategic, analytical, organizational, communication, and presentation skills.
· Creative, proactive, detail-oriented, and professionally proficient in English.
· Agency experience and the ability to manage multiple brands are considered strong advantages.
**What We Offer**
· A senior leadership role within an established and growing communication agency
· A professional, collaborative, and creative work environment
· The opportunity to lead and develop the agency’s digital marketing department
· Career growth and professional development opportunities
· Dynamic projects and collaboration with well-known local and international brands
· The opportunity to shape digital strategies, processes, and innovative communication solutions
**Apply Now**
Send your CV and portfolio:
**info@pik.al**
Join a creative team that brings brands closer to people through meaningful, innovative, and results-driven digital communication.
PIK is a communication agency founded in 2011, offering 360° integrated communication solutions across strategic consulting, creative services, campaign development and execution, graphic design, brand identity and positioning, event management, PR, web design and development, and digital marketing.
As a modern communication agency with strong local and international experience, PIK is driven by quality, innovation, and impactful storytelling. We are committed to creating meaningful ideas, building strong partnerships, and delivering communication solutions that exceed expectations.
**About the role**
We are looking for an experienced, strategic, and results-driven
**Head of Digital Marketing**
to lead our digital marketing department and strengthen the agency’s digital capabilities.
The ideal candidate combines strong strategic thinking with hands-on knowledge of digital platforms, performance marketing, content strategy, audience development, analytics, and integrated campaign execution.
This is a leadership role for someone who understands consumer behavior, can translate business objectives into effective digital strategies, and is confident managing teams, clients, budgets, and multiple projects across different industries.
**Key Responsibilities**
· Manage digital advertising budgets and optimize campaign performance across channels.
· Monitor key metrics and present reports, insights, and recommendations to clients and internal teams.
· Improve audience targeting, engagement, lead generation, and conversion.
· Contribute to pitches, proposals, client presentations, and new business development.
· Establish digital processes, reporting standards, quality controls, and best practices.
· Stay updated on platform trends, emerging technologies, AI tools, and digital innovations.
· Ensure consistent messaging, brand positioning, and digital presence across all channel
**Requirements**
· Minimum 4 years of experience in digital marketing, performance marketing, or campaign management.
· Previous experience in a senior, leadership, or team management role.
· Strong knowledge of digital strategy, social media, paid advertising, search, email, websites, and content marketing.
· Proven experience managing integrated, multi-channel digital campaigns.
· Advanced knowledge of platforms such as Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, and TikTok Ads.
· Strong understanding of audience targeting, KPIs, attribution, lead generation, conversion, and performance measurement.
· Experience with analytics and reporting tools such as Google Analytics, Meta Business Suite, and Looker Studio.
· Ability to manage budgets, timelines, teams, clients, and multiple projects.
· Strong strategic, analytical, organizational, communication, and presentation skills.
· Creative, proactive, detail-oriented, and professionally proficient in English.
· Agency experience and the ability to manage multiple brands are considered strong advantages.
**What We Offer**
· A senior leadership role within an established and growing communication agency
· A professional, collaborative, and creative work environment
· The opportunity to lead and develop the agency’s digital marketing department
· Career growth and professional development opportunities
· Dynamic projects and collaboration with well-known local and international brands
· The opportunity to shape digital strategies, processes, and innovative communication solutions
**Apply Now**
Send your CV and portfolio:
**info@pik.al**
Join a creative team that brings brands closer to people through meaningful, innovative, and results-driven digital communication.
