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Short-form Growth Strategist/Client facing

Impact Authority

full_time
Publikuar Sot
**Job Title:**

Senior Short-Form Growth Strategist

**Type:**

Part-Time Leading to Full-Time

**Compensation:**

Base + Performance Incentives

**Role Overview**

We are seeking a Senior Short-Form Growth Strategist to lead client-facing content strategy, viral architecture planning, and performance-driven short-form execution.

This role is responsible for engineering scalable content systems, writing high-performance hooks and scripts, managing onboarding and weekly client calls, and driving measurable audience growth.

This is not a junior content role.

This is a strategic, client-facing growth position.

**Core Responsibilities**

**Strategic Architecture & Planning**

● Lead client onboarding calls and extract positioning, differentiation, and content angles

● Build 90–180 day structured content roadmaps

● Develop scalable content pillar architecture

● Engineer hook libraries and retention frameworks

● Create structured testing plans for format and angle iteration

● Identify performance bottlenecks and pivot strategy accordingly

**Viral Content Engineering**

● Write high-performance short-form scripts and hooks

● Structure videos for retention, replay value, and conversion

● Apply pattern interrupts, curiosity loops, and psychological triggers

● Analyze high-performing content and reverse engineer success patterns

● Use AI tools to accelerate ideation and scripting while maintaining originality

**Client Management & Leadership**

● Run weekly strategy calls with clients

● Present performance reports and strategic adjustments confidently

● Handle client objections or dissatisfaction professionally

● Maintain strong communication cadence and relationship quality

● Ensure clients feel guided, confident, and strategically supported

**Performance & Optimization**

● Analyze watch time, retention curves, CTR, and engagement metrics

● Identify scalable content patterns

● Propose iteration frameworks to increase output performance

● Translate data into clear strategic next steps

**Required Experience**

● Proven experience working directly with clients (agency, consulting, or in-house brand experience)

● Demonstrated success generating short-form content with 1M+ views (must provide examples)

● Experience building structured content roadmaps

● Experience leading onboarding calls and weekly client meetings

● Strong understanding of virality mechanics and retention psychology

● Ability to write viral hooks and structured scripts consistently

● Experience working with creators, influencers, or brands

**Required Skillset**

● Exceptional verbal communication skills

● Strong executive presence and authority on calls

● Structured thinker with organized workflow habits

● Strong analytical ability with performance metrics

● Mastery of short-form platform mechanics (TikTok, Instagram Reels, YouTube Shorts, X)

● Ability to operate independently without constant supervision

**What Success Looks Like**

● Clients feel confident, guided, and strategically supported

● Clear content architecture is built within first 2–3 weeks

● Scripts and hooks consistently improve performance over time

● Weekly calls are structured, data-backed, and decisive

● Content strategy evolves based on performance signals

**Preferred Experience in Clipping Campaign Management (Highly Recommended)**

● Experience managing clipping campaigns or performance-based content reward systems

● Experience working with UGC creators or clipper networks

● Familiarity with structured payout systems and quality control workflows

● Ability to design or manage clipper onboarding, submission standards, and approval systems

● Experience optimizing clipping campaigns based on performance metrics

● Understanding of scaling creator ecosystems while maintaining quality control

Clipping campaign experience is strongly preferred but not mandatory. Strategic short-form growth

expertise remains the primary requirement.

**Application Requirements**

To be considered, applicants must provide:

● Examples of short-form content exceeding 1M views that they directly contributed to

● A brief breakdown of why the content performed

● A short explanation of how they would approach building a 90-day short-form roadmap