To Apply: Fill out this form (mandatory for application consideration): https://tally.so/r/dWKKzo
**About Us**
Vue is a skincare brand built on science-backed products and Korean formulations. We curate the best of Korean skincare, combining research with effective ingredients to create simple routines that support clear, refined skin.
We sell across Europe and the USA through trusted logistics partners in each region. Every product we create reflects what we personally want to use and genuinely believe works.
**About the Role**
We are looking for a Creative Strategist based in Tirana, Albania, to join the Vue team and support the development of high-performing advertising creatives across our marketing channels. This role focuses on bridging creative direction with performance data, ensuring that every ad concept, message, and iteration is built to drive measurable business results.
You will work closely with our Lead Creative Strategist, editors, and graphic designers to develop, test, and optimize ad creatives across paid social platforms such as Meta, TikTok, YouTube, and other acquisition channels. From ideation and briefing to analysis and iteration, you will help execute the creative strategy behind Vue's growth under the direction of the Lead Creative Strategist.
This role combines creative thinking with analytical decision-making, requiring someone who can both generate strong ideas and help improve them based on performance insights, testing, and iteration.
**Some of your responsibilities will include**
- Support the creative strategy process, including ideation, briefing, testing, iteration, and scaling of paid social creatives, under the direction of the Lead Creative Strategist
- Develop clear, structured, and actionable creative briefs for editors and graphic designers, and ensure alignment throughout the production workflow
- Help analyze creative performance metrics such as CTR, CPA, ROAS, hook rate, retention, and conversion rate to identify winning patterns and optimization opportunities
- Collaborate closely with the Lead Creative Strategist, editors, and graphic designers to align creative direction with acquisition and performance goals
- Help identify creative trends, testing opportunities, and new concepts before performance declines
- Provide structured, constructive feedback on ad creatives, edits, hooks, scripts, messaging, and visual direction
- Support testing frameworks and creative experimentation strategies across multiple platforms and audiences
- Maintain documentation of creative learnings, best-performing angles, testing insights, and best practices for ongoing optimization
- Help ensure consistency across brand messaging, positioning, creative quality, and overall performance strategy
- Support broader marketing initiatives and assist with other creative and marketing-related tasks when required
**It's beneficial if you have some or all of the following skill sets**
- Experience in creative strategy, creative production, or a similar role within performance marketing or ecommerce brands
- A good eye for what makes creatives perform well, with an understanding of paid social advertising on platforms such as Meta and TikTok
- Analytical mindset with the ability to interpret creative performance data and turn insights into actionable improvements
- Basic understanding of media buying and the metrics that matter (CTR, CPA, ROAS, hook rate, retention, conversion rate)
- Experience working within structured creative production and editing workflows
- Comfortable giving clear, precise, and constructive feedback to editors and graphic designers
- Familiarity with A/B testing methodologies and creative experimentation frameworks
- Strong organizational skills with the ability to manage multiple campaigns, tests, and creative initiatives simultaneously
- Proactive mindset with a strong sense of ownership and accountability over your work
- Clear communicator who collaborates effectively with the Lead Creative Strategist and the wider creative team
- Basic understanding of ecommerce, direct response marketing, and customer psychology
**What We Offer**
- Remote/Hybrid role, based in Tirana, Albania, with paid time off
- Competitive compensation based on experience
- Performance-based growth opportunities
- The chance to work closely with and learn from our Lead Creative Strategist
- Opportunity to help scale an international brand
**Why Vue**
Our core team is around 20 people, based across Europe and focused on building a brand that genuinely improves people's confidence and skin.
We are not looking for someone to simply execute tasks. We are looking for someone who understands what we are building, works naturally with the people behind it, and wants to have a real impact on how it grows.
We carefully review every application and will notify candidates within 2 weeks. If you don't hear from us, don't worry, keep an eye out for future opportunities that fit your profile.
Please note that the engagement for this role would be under a contractor/freelance agreement.
**About Us**
Vue is a skincare brand built on science-backed products and Korean formulations. We curate the best of Korean skincare, combining research with effective ingredients to create simple routines that support clear, refined skin.
We sell across Europe and the USA through trusted logistics partners in each region. Every product we create reflects what we personally want to use and genuinely believe works.
**About the Role**
We are looking for a Creative Strategist based in Tirana, Albania, to join the Vue team and support the development of high-performing advertising creatives across our marketing channels. This role focuses on bridging creative direction with performance data, ensuring that every ad concept, message, and iteration is built to drive measurable business results.
You will work closely with our Lead Creative Strategist, editors, and graphic designers to develop, test, and optimize ad creatives across paid social platforms such as Meta, TikTok, YouTube, and other acquisition channels. From ideation and briefing to analysis and iteration, you will help execute the creative strategy behind Vue's growth under the direction of the Lead Creative Strategist.
This role combines creative thinking with analytical decision-making, requiring someone who can both generate strong ideas and help improve them based on performance insights, testing, and iteration.
**Some of your responsibilities will include**
- Support the creative strategy process, including ideation, briefing, testing, iteration, and scaling of paid social creatives, under the direction of the Lead Creative Strategist
- Develop clear, structured, and actionable creative briefs for editors and graphic designers, and ensure alignment throughout the production workflow
- Help analyze creative performance metrics such as CTR, CPA, ROAS, hook rate, retention, and conversion rate to identify winning patterns and optimization opportunities
- Collaborate closely with the Lead Creative Strategist, editors, and graphic designers to align creative direction with acquisition and performance goals
- Help identify creative trends, testing opportunities, and new concepts before performance declines
- Provide structured, constructive feedback on ad creatives, edits, hooks, scripts, messaging, and visual direction
- Support testing frameworks and creative experimentation strategies across multiple platforms and audiences
- Maintain documentation of creative learnings, best-performing angles, testing insights, and best practices for ongoing optimization
- Help ensure consistency across brand messaging, positioning, creative quality, and overall performance strategy
- Support broader marketing initiatives and assist with other creative and marketing-related tasks when required
**It's beneficial if you have some or all of the following skill sets**
- Experience in creative strategy, creative production, or a similar role within performance marketing or ecommerce brands
- A good eye for what makes creatives perform well, with an understanding of paid social advertising on platforms such as Meta and TikTok
- Analytical mindset with the ability to interpret creative performance data and turn insights into actionable improvements
- Basic understanding of media buying and the metrics that matter (CTR, CPA, ROAS, hook rate, retention, conversion rate)
- Experience working within structured creative production and editing workflows
- Comfortable giving clear, precise, and constructive feedback to editors and graphic designers
- Familiarity with A/B testing methodologies and creative experimentation frameworks
- Strong organizational skills with the ability to manage multiple campaigns, tests, and creative initiatives simultaneously
- Proactive mindset with a strong sense of ownership and accountability over your work
- Clear communicator who collaborates effectively with the Lead Creative Strategist and the wider creative team
- Basic understanding of ecommerce, direct response marketing, and customer psychology
**What We Offer**
- Remote/Hybrid role, based in Tirana, Albania, with paid time off
- Competitive compensation based on experience
- Performance-based growth opportunities
- The chance to work closely with and learn from our Lead Creative Strategist
- Opportunity to help scale an international brand
**Why Vue**
Our core team is around 20 people, based across Europe and focused on building a brand that genuinely improves people's confidence and skin.
We are not looking for someone to simply execute tasks. We are looking for someone who understands what we are building, works naturally with the people behind it, and wants to have a real impact on how it grows.
We carefully review every application and will notify candidates within 2 weeks. If you don't hear from us, don't worry, keep an eye out for future opportunities that fit your profile.
Please note that the engagement for this role would be under a contractor/freelance agreement.
