B2B Research & Campaign Operations Manager
neptik
/job-details/9500
Position:
**B2B Research & Campaign Operations Manager**
*B2B Lead Generation | ICP Research | Data & Campaign Operations*
- **Department:**
Operations
- **Location:**
Remote (North Macedonia)
- **Employment Type:**
Full-Time
- **Experience Level:**
Mid-Level (min 2–5 years)
**Serving clients throughout the UK and around the world – Neptik creates and delivers impactful, effective B2B lead generation campaigns.**
We're looking for a
**B2B Research & Campaign Operations Manager**
to take ownership of the research, data, and operational delivery for a portfolio of client campaigns.
You'll understand each client's market, translate their target audience into a practical Ideal Customer Profile (ICP), identify and qualify the right companies and decision-makers, prepare campaign data, manage campaign delivery, and use performance insights to improve targeting continuously.
This role suits someone who enjoys research, data, commercial problem-solving and ownership, rather than simply executing a predefined list of tasks.
***This is not a social media, content marketing, or paid advertising role.***
**Responsibilities**
- Own the operational delivery of assigned B2B lead generation campaigns.
- Understand each client's business, proposition and target market.
- Translate client requirements into clear ICP and prospect research criteria.
- Design and execute searches for relevant companies and decision-makers.
- Research and qualify prospects beyond basic database filters.
- Clean, structure and quality-check prospect data before campaign launch.
- Set up, QA and manage outbound campaigns and schedules.
- Identify targeting, prospect data, campaign issues, and take appropriate action.
- Manage incoming leads and prospect responses.
- Monitor campaign performance and flag potential deliverability issues.
- Use campaign results and client feedback to improve targeting and future searches.
- Maintain accurate campaign records, prepare reports and communicate key findings.
- Recommend improvements to research, campaigns and operational processes.
**Minimum qualifications**
- 2+ years of hands-on experience in B2B lead generation, prospect research, sales intelligence or a closely related role involving ICP-based prospecting.
- Hands-on experience researching and qualifying B2B companies and decision-makers.
- Experience translating an Ideal Customer Profile (ICP) into practical prospect research criteria.
- Commercial judgement to determine whether a company genuinely fits an ICP rather than relying solely on database filters.
- Experience working with prospect or campaign datasets in Excel or Google Sheets.
- Demonstrated ability to identify inconsistencies, errors and quality issues in prospect data.
- Experience managing multiple campaigns or workstreams simultaneously.
- Strong written and spoken English.
- Ability to investigate problems, make informed decisions and work without step-by-step supervision.
**Good to know**
- LinkedIn Sales Navigator and other B2B prospecting/data platforms.
- Commercial construction or related B2B sectors.
- Outbound email campaign platforms.
- CRM systems.
- Email deliverability.
- Campaign analysis and targeting optimisation.
- B2B lead generation agency experience.
**Working Conditions**
- **Work hours**
: 40 hours per week
- **Location**
: Remote (North Macedonia)
- **Direct report**
: Head of Operations
**How to apply. If you would like to apply for this position, please email your CV, along with a cover letter to Ana Vukas, our Head of Operations: ana@neptik.com**
**B2B Research & Campaign Operations Manager**
*B2B Lead Generation | ICP Research | Data & Campaign Operations*
- **Department:**
Operations
- **Location:**
Remote (North Macedonia)
- **Employment Type:**
Full-Time
- **Experience Level:**
Mid-Level (min 2–5 years)
**Serving clients throughout the UK and around the world – Neptik creates and delivers impactful, effective B2B lead generation campaigns.**
We're looking for a
**B2B Research & Campaign Operations Manager**
to take ownership of the research, data, and operational delivery for a portfolio of client campaigns.
You'll understand each client's market, translate their target audience into a practical Ideal Customer Profile (ICP), identify and qualify the right companies and decision-makers, prepare campaign data, manage campaign delivery, and use performance insights to improve targeting continuously.
This role suits someone who enjoys research, data, commercial problem-solving and ownership, rather than simply executing a predefined list of tasks.
***This is not a social media, content marketing, or paid advertising role.***
**Responsibilities**
- Own the operational delivery of assigned B2B lead generation campaigns.
- Understand each client's business, proposition and target market.
- Translate client requirements into clear ICP and prospect research criteria.
- Design and execute searches for relevant companies and decision-makers.
- Research and qualify prospects beyond basic database filters.
- Clean, structure and quality-check prospect data before campaign launch.
- Set up, QA and manage outbound campaigns and schedules.
- Identify targeting, prospect data, campaign issues, and take appropriate action.
- Manage incoming leads and prospect responses.
- Monitor campaign performance and flag potential deliverability issues.
- Use campaign results and client feedback to improve targeting and future searches.
- Maintain accurate campaign records, prepare reports and communicate key findings.
- Recommend improvements to research, campaigns and operational processes.
**Minimum qualifications**
- 2+ years of hands-on experience in B2B lead generation, prospect research, sales intelligence or a closely related role involving ICP-based prospecting.
- Hands-on experience researching and qualifying B2B companies and decision-makers.
- Experience translating an Ideal Customer Profile (ICP) into practical prospect research criteria.
- Commercial judgement to determine whether a company genuinely fits an ICP rather than relying solely on database filters.
- Experience working with prospect or campaign datasets in Excel or Google Sheets.
- Demonstrated ability to identify inconsistencies, errors and quality issues in prospect data.
- Experience managing multiple campaigns or workstreams simultaneously.
- Strong written and spoken English.
- Ability to investigate problems, make informed decisions and work without step-by-step supervision.
**Good to know**
- LinkedIn Sales Navigator and other B2B prospecting/data platforms.
- Commercial construction or related B2B sectors.
- Outbound email campaign platforms.
- CRM systems.
- Email deliverability.
- Campaign analysis and targeting optimisation.
- B2B lead generation agency experience.
**Working Conditions**
- **Work hours**
: 40 hours per week
- **Location**
: Remote (North Macedonia)
- **Direct report**
: Head of Operations
**How to apply. If you would like to apply for this position, please email your CV, along with a cover letter to Ana Vukas, our Head of Operations: ana@neptik.com**
