Organic Social Media Manager
Yangtze Optical Fibre and Cable Joint Stock Limited Company(YOFC)
/job-details/13015
**What you’ll do exactly**
- **Spot Viral Opportunities**
– Identify and analyze viral short-form videos on Instagram to understand what drives performance.
- **Create Strategic Content Lists**
– Build structured content lists with hooks, concepts, and creative ideas for new videos tailored to each creator’s niche and personality.
- **Craft Better Formats**
– Combine and refine existing ideas into stronger short-form video concepts that stand out in storytelling, pacing, and energy.
- **Guide and Support Creators**
– Work closely with our creators, giving direct feedback on recorded scenes and helping them elevate quality and engagement.
- **Optimize and Learn**
– Track performance data, analyze what works, and develop even better strategies based on insights.
- **Own Your Work**
– Take full responsibility for your tasks, stay organized, meet deadlines, and consistently deliver high-quality results.
**Take full ownership of assigned creators, following the scope of work performed by Jolena.**
**Essential Qualifications**
- Minimum
**2–3 years of experience**
in social media or digital content management
- Proven track record of
**creating or managing successful short-form content**
(TikTok, Instagram Reels)
- Strong understanding of
**viral video mechanics**
– hooks, pacing, storytelling, and retention
- Confident using tools for content tracking, communication, and documentation
- Experience in
**copywriting**
- Experience in
**video editing**
- Experience in
**media buying**
**Critical Attributes**
- **Results-Driven**
– You focus on outcomes and constantly look for ways to improve content performance.
- **System-Oriented**
– You enjoy structured workflows and refine processes to increase efficiency.
- **Creator-Focused**
– You understand creators’ needs, communicate clearly, and help them perform at their best.
- **Curious & Analytical**
– You want to know
*why*
something works and how to replicate or improve it.
- **Ownership Mindset**
– You take full responsibility and deliver consistent, high-quality results without needing micromanagement.
- Middle/Senior
- **Spot Viral Opportunities**
– Identify and analyze viral short-form videos on Instagram to understand what drives performance.
- **Create Strategic Content Lists**
– Build structured content lists with hooks, concepts, and creative ideas for new videos tailored to each creator’s niche and personality.
- **Craft Better Formats**
– Combine and refine existing ideas into stronger short-form video concepts that stand out in storytelling, pacing, and energy.
- **Guide and Support Creators**
– Work closely with our creators, giving direct feedback on recorded scenes and helping them elevate quality and engagement.
- **Optimize and Learn**
– Track performance data, analyze what works, and develop even better strategies based on insights.
- **Own Your Work**
– Take full responsibility for your tasks, stay organized, meet deadlines, and consistently deliver high-quality results.
**Take full ownership of assigned creators, following the scope of work performed by Jolena.**
**Essential Qualifications**
- Minimum
**2–3 years of experience**
in social media or digital content management
- Proven track record of
**creating or managing successful short-form content**
(TikTok, Instagram Reels)
- Strong understanding of
**viral video mechanics**
– hooks, pacing, storytelling, and retention
- Confident using tools for content tracking, communication, and documentation
- Experience in
**copywriting**
- Experience in
**video editing**
- Experience in
**media buying**
**Critical Attributes**
- **Results-Driven**
– You focus on outcomes and constantly look for ways to improve content performance.
- **System-Oriented**
– You enjoy structured workflows and refine processes to increase efficiency.
- **Creator-Focused**
– You understand creators’ needs, communicate clearly, and help them perform at their best.
- **Curious & Analytical**
– You want to know
*why*
something works and how to replicate or improve it.
- **Ownership Mindset**
– You take full responsibility and deliver consistent, high-quality results without needing micromanagement.
- Middle/Senior