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Telegram Channel Growth Manager

Casini

/job-details/10987

full_time
Publikuar Sot
**About Casini**

Casini is a fast-growing boutique iGaming studio creating innovative slots and crash games for a global audience.

We are looking for a
**Telegram Channel Growth Manager**

to build and scale Casini’s presence on Telegram—turning the platform into an active ecosystem for game discovery, community engagement, partnerships and measurable growth.

This is not a “post twice a day and wait for followers” role. We are looking for someone who understands audience growth, community mechanics, content, acquisition and the iGaming ecosystem—and knows how to turn Telegram into a channel that drives meaningful action.

**What You’ll Do**

- Develop and execute Casini’s Telegram growth strategy.
- Grow a relevant, engaged audience—not just a large subscriber base.
- Build and manage Casini’s Telegram channels, groups and community initiatives.
- Create Telegram-native content around our games, launches, characters, campaigns and company news.
- Develop interactive formats, including polls, quizzes, challenges, competitions, memes and community discussions.
- Design campaigns that encourage sharing, referrals and organic growth.
- Identify relevant iGaming, casino, gaming, crypto and entertainment communities for partnerships and cross-promotion.
- Research and approach Telegram channels, influencers, communities and other potential growth partners.
- Negotiate and coordinate cross-promotions, paid placements and community collaborations.
- Support game launches with Telegram-specific campaigns and activation ideas.
- Experiment with different acquisition and engagement mechanics, then measure and optimise the results.
- Monitor Telegram trends, gaming culture, memes and emerging community formats.
- Work closely with Casini’s marketing, creative, AI-video and game-production teams.
- Track traffic from Telegram to Casini’s games, website and other digital assets.
- Analyse campaign performance and continuously improve content, acquisition and conversion.
- Help develop Telegram into a long-term Casini community—not simply another social media channel.

**What We’re Looking For**

- Proven experience growing a Telegram channel, group, community or digital audience.
- Strong understanding of Telegram’s ecosystem, including channels, groups, bots, communities and growth mechanics.
- Experience in social media growth, community management or digital acquisition.
- Understanding of the iGaming, casino, gaming, crypto or entertainment industries is highly desirable.
- Strong content instincts—you know what makes people stop scrolling, click, share or participate.
- A willingness to experiment with new formats, tools and growth tactics.
- An analytical mindset and the ability to connect activity with measurable results.
- Experience with influencer, affiliate, community or partnership marketing is a plus.
- Experience with Telegram Ads or other paid acquisition channels is an advantage.
- Good written English.
- Strong communication and organisational skills.
- The ability to work independently and take ownership of growth initiatives.
- Comfort working in a fast-moving, international environment.

**You’ll Have an Advantage If You Have**

- Existing relationships with Telegram channels, gaming communities or iGaming audiences.
- Experience promoting casino games, slots, sportsbooks, gaming products or entertainment brands.
- Experience with referral, ambassador or affiliate programmes.
- Experience with Telegram bots, automation or Mini Apps.
- An understanding of crypto and Web3 communities.
- Experience tracking campaigns using analytics tools, UTM links and conversion data.
- A track record of negotiating and managing cross-promotions or paid community placements.

**What Success Looks Like**

We do not measure success by subscriber numbers alone.

For us, the growth journey is:

**Audience growth → engagement → traffic → game discovery → measurable value**

You will be expected to understand which activities generate meaningful growth and which are simply vanity metrics. Success may include:

- Growing a relevant and active Telegram audience.
- Increasing engagement, participation and content sharing.
- Driving qualified traffic to Casini’s games and digital assets.
- Supporting successful game launches and campaigns.
- Building effective partnerships with channels, communities and influencers.
- Improving conversion rates through testing, tracking and optimisation.
- Establishing Telegram as a valuable, long-term Casini community.

**What We Offer**

- The opportunity to work directly with a growing international iGaming game provider.
- Freedom to test ideas and build your own Telegram growth strategy.
- A flexible working environment.
- An international, English-speaking team.
- The opportunity to work across games, marketing, content, partnerships and emerging digital channels.
- A role where your experiments can directly influence Casini’s growth and visibility.

**How to Apply**

Please send us your CV and a short introduction explaining your experience with Telegram growth.

If you have previously grown a Telegram channel or community, include examples, numbers or case studies where possible. We would especially like to understand:

- What did you grow?
- What was your approach?
- What changed as a result?
- Which metrics improved?
- What did you learn?

**Casini — Game Provider. Built for the next spin.**